Tirthankar Roy

Professor of Practice
Member of the Graduate Faculty

Contact

royt1@arizona.edu

Degrees

Ph.D. Marketing

UCLA, Los Angeles, California, United States

Awards

Marketing Department Service Excellence Award 2020-2021

Marketing Department, Eller College of Management, Summer 2021

Interests

No activities entered.

Courses

No activities entered.

Scholarly Contributions

Journals/Publications

Roy, T. (2015). How Sales Manager Experience and historical data trends affect Decision Making. European Journal of Marketing, 49(9/10), 1484-1504.
More info
Conditionally Accepted - Will not be sent back to any more reviewers. Editor will make a final decision after reading our responses. The order of authorship for this conditionally accepted paper is:Thomas E. DeCarlo, Tirthankar Roy, Michael J. Barone

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