Soo Hyun Kim
- Associate Professor of Practice, Retailing and Consumer Sciences
- Member of the Graduate Faculty
Contact
Degrees
- Ph.D. International Merchandising
- The University of Georgia, Athens, Georgia, United States
- The Role of Values, Environmental Self-identity, Social Norms, and Intrinsic Motivations in Consumers' Eco-friendly Apparel Purchasing Behavior
Interests
No activities entered.
Courses
No activities entered.
Scholarly Contributions
Journals/Publications
- Kim, S. H., Ahn, I., & Kim, M. Y. (2020). The relative importance of values, social norms, and enjoyment-based motivation in explaining pro-environmental product purchasing behavior in apparel domain.. Sustainability, 12(17). doi:https://doi.org/10.3390/su12176797
- Kim, S. H., & Seock, Y. (2019). RC1: The roles of values and social norm on personal norms and pro-environmentally friendly apparel product purchasing behavior: The mediating role of personal norms.. Journal of Retailing and Consumer Services, 51, 83-90.
- Helm, S. V., Kim, S. H., & Van Riper, S. (2018). RC1: Navigating the ‘retail apocalypse’: A framework of consumer evaluations of the new retail landscape. Journal of Retailing & Consumer Services. doi:doi.org/10.1016/j.jretconser.2018.09.015
Proceedings Publications
- Kim, S. H., & Ahn, I. (2020, November). The roles of values, pre-factual cognition, and positive anticipated emotion on pro-environmental product purchasing intention.. In 2020 Virtual Annual Conference of International Textile and Apparel Association, USA.
Presentations
- Kim, S. H., Van Riper, S., & Ahn, I. (2019, October 25). RC2: Pre-factual cognition and anticipated emotions in consumers’ decision on pro-environmental products and ethical products.. 2019 Annual Conference of International Textile and Apparel Association. Las Vegas, USA.: International Textile and Apparel Association.
