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Victoria K Ligon

  • Associate Professor of Practice, Personal and Family Financial Planning
Contact
  • (520) 626-5376
  • McClelland Park, Rm. 301E
  • Tucson, AZ 85721
  • vkligon@arizona.edu
  • Bio
  • Interests
  • Courses
  • Scholarly Contributions

Degrees

  • Ph.D. Family & Consumer Sciences
    • University of Arizona, Tucson, Arizona, United States
    • Two cooks in the kitchen: Effects of shared decision-making about food provisioning among dual-income earning couples in the United States
  • M.S. Family & Consumer Sciences
    • University of Arizona, Tucson, Arizona, United States
    • Shop more, buy less: A qualitative investigation into consumer decisions that lead to food waste in U.S. households
  • B.A. Politics
    • Oberlin College, Oberlin, Ohio, United States

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Interests

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Courses

2025-26 Courses

  • Personal Finance Foundations
    PFFP 150B2 (Fall 2025)
  • The MONEY Class
    PFFP 196A (Fall 2025)

2024-25 Courses

  • Personal Finance Foundations
    PFFP 150B2 (Spring 2025)
  • The MONEY Class
    PFFP 196A (Spring 2025)
  • Personal Finance Foundations
    PFFP 150B2 (Fall 2024)
  • The MONEY Class
    PFFP 196A (Fall 2024)

2023-24 Courses

  • Personal Finance Foundations
    PFFP 150B2 (Summer I 2024)
  • Personal Finance Foundations
    PFFP 150B2 (Spring 2024)
  • The MONEY Class
    PFFP 196A (Spring 2024)
  • Personal Finance Foundations
    PFFP 150B2 (Fall 2023)
  • The MONEY Class
    PFFP 196A (Fall 2023)

2022-23 Courses

  • Personal Finance Foundations
    PFFP 150B2 (Summer I 2023)
  • The MONEY Class
    PFFP 196A (Summer I 2023)
  • Personal Finance Foundations
    PFFP 150B2 (Spring 2023)
  • The MONEY Class
    PFFP 196A (Spring 2023)
  • Personal Finance Foundations
    PFFP 150B2 (Fall 2022)
  • The MONEY Class
    PFFP 196A (Fall 2022)

2021-22 Courses

  • Money, Consumers & the Family
    PFFP 150B2 (Summer I 2022)
  • The MONEY Class
    PFFP 196A (Summer I 2022)
  • Money, Consumers & the Family
    RCSC 150B2 (Spring 2022)
  • The MONEY Class
    PFFP 196A (Spring 2022)
  • Money, Consumers & the Family
    RCSC 150B2 (Fall 2021)
  • Preceptorship
    FCSC 491 (Fall 2021)
  • The MONEY Class
    PFFP 196A (Fall 2021)

2020-21 Courses

  • Money, Consumers & the Family
    RCSC 150B2 (Summer I 2021)
  • The MONEY Class
    PFFP 196A (Summer I 2021)
  • Money, Consumers & the Family
    RCSC 150B2 (Spring 2021)
  • Preceptorship
    FCSC 491 (Spring 2021)
  • The MONEY Class
    PFFP 196A (Spring 2021)
  • Money, Consumers & the Family
    RCSC 150B2 (Fall 2020)
  • Preceptorship
    FCSC 491 (Fall 2020)
  • The MONEY Class
    PFFP 196A (Fall 2020)

2019-20 Courses

  • Money, Consumers & the Family
    RCSC 150B2 (Summer I 2020)
  • Money, Consumers & the Family
    RCSC 150B2 (Spring 2020)
  • Preceptorship
    FCSC 491 (Spring 2020)
  • The Future of Eating
    FCSC 331 (Spring 2020)
  • The MONEY Class
    PFFP 196A (Spring 2020)
  • Money, Consumers & the Family
    RCSC 150B2 (Fall 2019)
  • Preceptorship
    FCSC 491 (Fall 2019)

2018-19 Courses

  • Money, Consumers & the Family
    RCSC 150B2 (Summer I 2019)
  • Food Retailing Principles
    RCSC 330 (Spring 2019)
  • Money, Consumers & the Family
    RCSC 150B2 (Spring 2019)
  • Preceptorship
    FCSC 491 (Spring 2019)
  • Money, Consumers & the Family
    RCSC 150B2 (Fall 2018)

2017-18 Courses

  • Money, Consumers & the Family
    RCSC 150B2 (Summer I 2018)
  • Food Retailing Principles
    RCSC 330 (Spring 2018)
  • Preceptorship
    FCSC 491 (Spring 2018)
  • Money, Consumers & the Family
    RCSC 150B2 (Fall 2017)

Related Links

UA Course Catalog

Scholarly Contributions

Chapters

  • Stovall, T., Riper, S. V., & Ligon, V. K. (2015). Rethinking Identity and Ownership in the Digital Consumption ERA: A Qualitative Study of Consumer Relations with Digital Possessions. In Ideas in Marketing: Finding the New and Polishing the Old, Proceedings of the 2013 Academy of Marketing Science (AMS) Annual Conference(pp 767-770). Springer, Cham. doi:10.1007/978-3-319-10951-0_280
    More info
    Digital consumption has grown exponentially in the last 20 years. As the digitization of products becomes more ubiquitous, individuals find themselves having to reformulate symbolic meanings once exclusively associated with material possessions. New forms of ownership of digital objects are challenging the existing roles that possessions play in self-identity formation. It is the goal of this paper to uncover these emerging relationships.

Journals/Publications

  • Ligon, V. K., Helm, S. V., Serido, J., Ahn, S. Y., & Shim, S. (2019). Materialist Values, Financial and Pro-Environmental Behaviors, and Well-Being. Young Consumers, 20(4), 264-284. doi:10.1108/YC-10-2018-0867
  • Helm, S. V., Ligon, V., Stovall, T., & Van, R. S. (2018). Consumer interpretations of digital ownership in the book market. ELECTRONIC MARKETS, 28(2), 177-189.

Presentations

  • deBlois, M., Walsh, M. E., Haberstock Tanoue, K., & Ligon, V. K. (2020, November). Raising Families and Returning to UArizona: A COVID-19 Re-entry Study. UArizona Health Sciences Center COVID-19 Symposium. Virtual: The Arizona CoVHORT COVID-19 Public Health Research Study.
  • Bhappu, A. D., & Ligon, V. K. (2016, January). Sharing Tribes: Engaging millennial employees in collaborative consumption as a corporate social responsibility program. 2nd International Workshop on the Sharing Economy. Paris, France.

Poster Presentations

  • Ortega, D., Sekaquaptewa, S. K., Armstrong Florian, T. L., Martinez, C. L., Wilson, H., Wyatt, M. A., Dixon, A. L., Wilkinson, N., Ligon, V. K., McDonald, D. A., McDonald, D. A., Ligon, V. K., Wilkinson, N., Dixon, A. L., Wyatt, M. A., Wilson, H., Martinez, C. L., Armstrong Florian, T. L., Sekaquaptewa, S. K., , Ortega, D., et al. (2019, August). Connecting Cooperative Extension, Take Charge America Institute through Financial Education Programming. Extension Conference. Tucson, Arizona: Arizona Extension.

Profiles With Related Publications

  • Susan Karen Sekaquaptewa
  • Traci L Armstrong Florian
  • Daniel A McDonald
  • Ashley L Dixon-Kleiber
  • Hope Wilson
  • Cathy L Martinez
  • Sabrina V Helm
  • Michele E Walsh

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